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How to Choose Between Different Residences Within the Same Development

A south-facing sitting room or an extra bedroom? A higher floor or a shorter walk to the lift? The choice changes how the flat works day to day. Buyers comparing Kensington new-build apartments should look beyond brochure photographs and focus on everyday needs.

Understanding the Different Apartment Types Available

Bedroom numbers tell only part of the story. The types of apartments on offer might include studios, one-bedroom homes and larger family properties.

Studio apartments combine sleeping and living space. One-bedroom apartments keep them separate. Two-bedroom apartments can accommodate guests or home working, while three-bedroom apartments offer further flexibility. Ask for floor plans for each residence.

Studio vs One-Bedroom Apartments: Which Is Right for You?

The studio vs one-bedroom apartment question often comes down to privacy. A frequent traveller may prefer a well-planned studio. If you work from home, cook regularly or share your space, a separate bedroom could make daily life easier.

Check where a desk, dining table, and wardrobes would fit. Good storage can make a smaller flat work better.

Two-Bedroom vs Three-Bedroom Apartments

For a two-bedroom vs three-bedroom apartment comparison, consider how often the additional room will be occupied. A spare bedroom could double as an office, but do you need it available full-time?

Compare the sizes of the living areas too. In some layouts, an extra bedroom comes at the expense of a comfortable dining space. Avoid paying for rooms you rarely need.

How to Choose the Right Apartment Layout and Floor Plan

When choosing an apartment in a development, measure usable space, not simply the total area advertised.

Look for long corridors, unusual corners, and doors that restrict furniture placement. Does the kitchen have enough worktop space? Can two people move around the bedroom comfortably?

Draw your furniture onto a copy of the floor plan. Check ceiling heights and storage specifications before assuming two similarly sized homes will feel alike.

Floor Level, Views and Natural Light: What to Consider

A high floor may bring wider views and greater separation from street activity. It can also mean a higher asking price. Lower floors may be closer to shared gardens or entrances.

Morning and evening light suit different routines. Ask what could eventually be built opposite the windows.

Request the predicted energy rating and consult the official energy certificate service when a certificate is available.

Comparing Apartment Prices, Space and Value

Among the new-build apartments London buyers compare, the lowest asking price does not always mean the best value.

Compare the price per square foot, but weigh it against outlook, storage, outdoor space and layout. Add service charges, council tax and estimated energy bills to your calculation.

For leasehold properties, government guidance on service charges explains what the lease controls and what information owners can request. Have your solicitor check the lease before exchange.

Amenities and Shared Facilities Within a Development

Consider the apartment features and amenities you will actually use.

A concierge may be valuable if deliveries are frequent; a residents’ lounge could be helpful if you work remotely. Check opening hours, booking rules, and access.

A pool or gym may be operated separately, with additional charges. Request a written breakdown rather than assuming every facility is included in your service charge.

Choosing an Apartment Based on Your Lifestyle and Future Needs

Let your daily routine guide you when choosing the right apartment.

Are you away frequently? Will you need step-free access, a quiet room for calls, or somewhere to keep a bicycle?

Walk from the main entrance to the flat. You might notice a noisy lobby or an awkward route to the bicycle store.

When buying an apartment in a new development, think about future needs without treating every possible life change as a reason to buy extra space.

Exploring the Residences at 100 Kensington

SevenCapital’s residential development at 100 Kensington shows the range available at one London address.

The Oria is a 29-storey tower with 129 residences, including studios and one-, two- and three-bedroom homes.

The Ellery offers 75 one-, two- and three-bedroom apartments, each with a balcony, as well as a rooftop terrace for Ellery residents.

Compare their layouts, outlooks and access arrangements. Explore the apartments at 100 Kensington and request the plans for the individual homes that interest you.

FAQs

How do I choose the right apartment in a new-build development?

Compare layouts, light, storage, ongoing costs and access to shared facilities. Visit individual flats where possible.

Is a studio or one-bedroom apartment better?

A studio may cost less and suit a simpler routine. A one-bedroom offers greater privacy.

What should I consider when comparing apartment floor plans?

Focus on usable space, furniture placement, storage, circulation, and window positions rather than area alone.

Does the floor level affect an apartment’s value?

It can. Views, privacy, noise, and natural light can influence demand, but higher floors are not automatically better.

Are larger apartments always a better choice?

No. Layout and running costs matter. Buy space you can use comfortably.

What amenities should I look for in a residential development?

Prioritise security, practical storage, and facilities you will use. Confirm which services carry extra charges.

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